Strategic Marketing | Mentor Works

Posts from the ‘Strategic Marketing’ Category

Online Tool for Canadian Manufacturers: Canadian Importers Database
May 11th, 2012 | Blog, Leadership Development, Strategic Marketing | Mike Pearce | No Comments
The formation of a primarily local supply or distribution chain can be a daunting task for any Canadian small business owner. Most Canadian businesses find themselves unable to tap into their surrounding business communities for potential product suppliers or sales leads. Therefore, they are forced to rely on foreign sources as a means to meet [...]

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Entrepreneurial Workshops – Acquiring Funding for Small Business
April 11th, 2012 | Blog, Leadership Development, News & Events, Strategic Marketing | Mike Pearce | No Comments
One of the major challenges faced by small businesses and start-ups is the inability to access investment capital. Many entrepreneurs will have to pitch their business concepts to several groups of angel investors and venture capitalists before they are able to aquire start-up funding. An exciting and engaging business presentation is one of the major [...]

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Research and Development Incentives for Canadian SMEs
January 26th, 2012 | Blog, Government Funding, Strategic Marketing | Mike Pearce | No Comments
Research and Development is a costly process that will not always yield the intended returns. However, it is a necessary process to promote growth and innovation within Canadian Industries. This is why the Canada Revenue Agency (CRA) is offering the Ontario Business Research Institute Tax Credit (OBRITC). Businesses who are considered eligible will receive a [...]

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Free Google PageRank Checker
December 19th, 2011 | Strategic Marketing | Chris Casemore | No Comments
Many online marketing, Search Engine Optimizers (SEO), and web developers have relied on Google Toolbar to assess a website’s credibility. Through Google’s helpful browser bar, users received a quick glance at the Google PageRank of a site. For those of you unfamiliar with PageRank, it is one of the key components to assessing how a [...]

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Funding Small Business Growth Plans
December 7th, 2011 | Strategic Marketing | Bernadeen McLeod | No Comments
Many of Mentor Works services are based on helping SMEs grow international sales, and part of those development strategies includes Accounts Receivable Insurance. Regardless of your annual revenue sales, if you have customers that can’t – or won’t – pay, then securing credit insurance may prove to be the smartest option to free up working [...]

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GoMo: Assess Your Site’s Mobile Browsing Compatibility
November 2nd, 2011 | Strategic Marketing | Chris Casemore | No Comments
Your company’s website may look fully functional on your computer, but how does it perform on a BlackBerry, iPad, or Android Phone? It is expected that by 2013, mobile searches will outpace searches done on conventional computers. Smartphones and tablets are flooding the market and it seems like even traditional products, such as alarm clocks, [...]

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How to Build or Upgrade Your Website on a Budget
June 7th, 2011 | Strategic Marketing | Chris Casemore | No Comments
These days, it seems that even a lemonade stand needs to create a website to effectively enter the market. If you’re not online, you’re not in the game. Even more, your website that was last updated in 1999 is not doing you much good today either. Companies need to constantly incorporate new technologies and functionality [...]

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Online Tool for Canadian Manufacturers: Canadian Importers Database

Entrepreneurial Workshops – Acquiring Funding for Small Business

Research and Development Incentives for Canadian SMEs

Free Google PageRank Checker

Funding Small Business Growth Plans

GoMo: Assess Your Site’s Mobile Browsing Compatibility

How to Build or Upgrade Your Website on a Budget

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