Audience with hands in the air at a music festival

As a nation during a pandemic, or arguably as a species, we tend to prioritize our healthcare, technology, and agricultural sustainability for the needs of our essential survival. Yet in doing so, we seem to neglect the aspects of our livelihoods that make us feel truly alive, our inherent desire for culture, music, and entertainment. Without our vibrant Canadian music industry, we would not have concerts, events, or activities that blossom our collective creativity and bring together our many communities.

The OMIF Music Industry Initiatives stream will provide eligible applicants with direct grants for up to 50% of project costs to a maximum of $300,000 per funding cycle.

The Ontario Music Investment Fund (OMIF) aims to protect and rebuild Ontario’s lively and diverse music industry through its Music Industry Initiatives (MII) stream by supporting the economic growth of music trade associations and service organizations in the music sector.

How Will OMIF Grants Help the Canadian Music Industry?

OMIF intends to support the Ontario music industry by creating opportunities for emerging artists to record and perform in Ontario. The program offers three streams that focus on different areas of the music industry; the Music Creation stream supports businesses that take risks discovering emerging talent and developing them to success; the Live Music stream supports organizations that produce and/or promote live music events presenting Canadian artists; and the MII stream supports collective music initiatives that generate professional development through training, export activities, and research on industry data to increase economic capital.

“Ontario remains open for artists, and open for musicians, and open for online [music industry] business during these unprecedented times.”

– Lisa MacLeod, Minister of Heritage, Sport, Tourism and Culture Industries.

By directing OMIF government funding to optimize the music sector’s revenue, profits, job creation, private investment, and tax revenue, the MII stream plans to increase the economic world-profile and prestige of Ontario’s music industry while helping music industry organizations, associations, and individuals through difficult times.

Funding Overview: Ontario Music Industry Initiatives (MII)

Applicant Eligibility:

  • Non-profit Canadian organization;
  • Canadian-owned and controlled, incorporated in Ontario or federally with head office in Ontario;
  • In good financial standing and in operation for at least two years prior to application;
  • Engaged in music-related activities in Ontario, serving Ontario artists and companies in the music industry;
  • Demonstrate expertise and experience in supporting the industry through activities or programming;
  • Ineligible Applicants – the following organizations are ineligible under this fund:
    • Music Festivals
  • Federal, Provincial, Municipal Governments and/or their agencies
  • Universities, Colleges and/or Training Institutions
  • Exceptions to the eligibility requirements may be considered for:
    • Incorporated for-profit companies whose primary purpose is to plan, develop, market and stage events, conferences and workshops that provide professional development and networking opportunities for music industry professionals in Ontario.
  • BIPOC – (Black, Indigenous, People of Colour) or Francophone-focused organizations.

Project Eligibility:

  • Strategic Development: New strategic initiatives to address challenges and opportunities for stakeholder groups and/or address specific environmental changes.
  • Professional Development: Business learning opportunities for the music sector (such as developing new components for existing conferences (including virtual/online offerings); presenting a regional industry conference; providing online training resources).
  • Market Development: New opportunities to showcase Ontario artists at domestic and international festivals and events, engage in trade missions, and expand export activities at global industry marketplaces.
  • Digital Innovation: New initiatives that provide resources, develop tools (including data analytics), or leverage digital platforms to raise the profile and economic impact of Ontario music.
  • Skills Development: Support for business development and training initiatives delivered by music industry associations/organizations – targeted at professional artists, technical or business staff, and owner/managers.

Program Timeline:

Application deadline is October 29, 2020.

  • Project activities must take place between August 1, 2020 and July 31, 2021.
  • Applications must be submitted 12 weeks in advance of event or start date of the project.

Learn More About OMIF Funding for the Ontario Music Industry Sector

All streams of the OMIF funding program are seeking music-related associations and organizations that feel they could positively contribute long-term growth to Ontario’s music industry and boost the sector through unprecedented times. With government grants, OMIF hopes that music sector businesses will come out on the other side of the pandemic having not only survived its impacts, but persevered and grew stronger alongside it.

If you are interested in applying for any streams of the OMIF funding program, please contact a member of the Mentor Works team for assistance in completing and submitting the application. We also encourage readers to join our free Weekly Mentor Works Funding E-Newsletter to stay up to date with program updates and featured success stories.

 

Canadian Small Business Funding News

Share with friends   

Written by

Alena Barreca has worked in a variety of media communications roles in numerous industries. As a Marketing Coordinator at Mentor Works, Alena enjoys utilizing her creative and analytical mind to help strengthen ongoing marketing strategies.

Comments 0

Leave a Reply