You’ve probably heard it before, but the numbers are worth repeating. The OECD Observer notes that the size of “the global middle class” is increasing at breakneck speed. In fact the number of people fitting into the middle class is expected to increase from 1.8 billion in 2009 to 3.2 billion by 2020, and up to 4.9 billion by 2030. Over that period of time Asia’s share of middle-class consumption will more than double from 23% to 59%.
No surprise: Appetites Grow with Incomes
It makes sense that a rise in incomes brings with it a rise in appetites, not just in food but for pretty much everything. But while Asian demand for luxury goods may be fettered by global economic decline, demand for food is much less elastic. Want proof? Over the latest economic downturn Canada’s food exports to emerging markets has grown from a mere 14% of agricultural exports in 2002 to over 30% today, according to a recent video released by the Export Development Canada’s (EDC) top economist, Peter Hall. Now with global growth set to pick up steam, analysts are expecting Canada’s agricultural exports to make significant gains.
Exports to China Account for 1/3 of Canada’s Agricultural Sector
Mr. Hall also notes that with 40 million people in China being vaulted into the middle class each year, exports to the country have been increasing by approximately 16% each year, and growth will continue to accelerate in years to come. Nonetheless, that’s not to understate the growth being seen in other emerging markets as well. In fact, statistics shared by the EDC list the next ten emerging markets (including Brazil, Indonesia and Vietnam among others), all showing double-digit increases in imports of agricultural goods from Canada.
Canada’s Agri-Food Sector Receive Boost from EDC and the Fed
The EDC pegs Canada’s primary and processed food exports at 11% of the total goods leaving Canada each year. As a nation that is consistently a net exporter of food, the Federal government and Export Development Canada (EDC) has targeted the sector for a number of support programs to help small to mid-sized businesses reap the benefits of trends in emerging markets including China; making Canada’s agricultural sector of greater interest to business owners and investors.
Free Webinar: Learn More about Government Funding Programs for Agriculture and Agri-Food
If you are an established small to mid-sized business that has been incorporated for more than 2 years, with more than 15 employees you are invited to attend a Free Government Funding for Agriculture and Agri-Food Webinar, presented by Mentor Works.