Tourism Growth Program

Receive up to $250K in Government Funding Support.

FedDev recently announced a new program to support communities, small- and medium-sized businesses and not-for-profit organizations in developing local tourism products and experiences. The Tourism Growth Program will support local tourism projects that will position Canada as a destination of choice for domestic and international travelers.

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Tourism Growth Program

Amount of Funding

  • For-Profit Businesses: Interest-free and repayable contribution up to $250K for support of up to 50% of eligible project costs.
  • Not-for-Profit Organizations: Non-repayable contribution up to $250K for support of up to 50% of eligible project costs.
Amount of Funding from the Canadian Government

Tourism Growth Program

Eligible Applicants

Eligible applicants include:
  • Incorporated small- and medium-sized enterprises (SMEs) operating in the tourism industry;
  • Indigenous-owned businesses (including Indigenous sole proprietors) or Indigenous tourism organizations;
  • Not-for-profit organizations (including tourism associations and economic development organizations); and
  • Governments (municipal/provincial/territorial and related entities).

Ineligible Applicants: restaurants and food service, hotel chains, retail sector, private leisure facilities/ event venues.

Eligible Applicants for Canadian Government Funding

Tourism Growth Program

Eligible Activities

Eligible activities under this program includes projects focused on:

  • Supporting the Indigenous tourism industry;
  • Increasing tourism benefits for communities by driving visitation from urban areas to rural areas;
  • Supporting economic, environmental and cultural sustainability;
  • Supporting active outdoor experiences (e.g., projects that provide more opportunities for physically active tourism offerings such as rock-climbing, trails, watersports, etc.);
  • Extending the tourism season (e.g., projects that promote and/or develop product, services or experiences with an aim of increasing tourism activity outside the traditional high season or extending their services year-round); and
  • Complementing support provided through provincial programs.

Example Projects

Supportable activities could include:

  • Improving/creating new or innovative tourism offerings or products
  • Investing in digitization or technology integration to enhance productivity, sustainability, efficiency and/or competitiveness
  • Developing and delivering new products, services or experiences to increase tourism activity outside of the traditional high season or to extend services year-round
  • Enhancing accessibility, creating a welcoming environment for diverse clientele
Eligible Expenses for Canadian Government Funding

Tourism Growth Program

Program Deadline

Opening February 15th, 2024. Accepting application on an ongoing basis.

Program Deadline for Canadian Government Funding
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